Category Archives: Website

How to Plan Your Keyword Strategy

Keyword magnifying glass

In our last blog, we said that next time round we would help you understand how to effectively plan you Keyword Strategy…..so here goes! Step 1: What is your mission? Before you begin, think about your mission, what do you want to achieve? Think about questions such as: Who are you? What is your website […]

What is keyword research?

Keyword research cogs

Before we explain the process of keyword research, let’s look at some the more important concepts behind it; Keyword research is the work you do to come up with a list of keywords you want to rank for. Keyword strategy is about the decisions you then make on the basis of that keyword research. Key […]

How Can Social Media Help Build Your Sales Pipeline?

Instagram image

I’m sure you’re heard that social media can help grow your brand and drive conversions, but are aware that your social media accounts can be a fully functional sales channel that drives revenue? The important question is, how you can strategize your social media platforms and examine sales tactics that work on social. In this […]

How Important are the Images on your Website?

Think outside the box image

What makes a really engaging, good looking website? A well-balanced selection of fonts, copy and colours can work wonders but when it comes to first impressions, (which are now more important than ever) a websites biggest draw is the images that are used. We are in a dynamic era around image use and creation. A […]